TURNING EXOTIC WOODS INTO EVERYDAY FUNCTIONAL ART We designed the logo and entire digital identity for Woodlocked Corp, a brand specializing in the custom design and fabrication of exotic wood products, including tables, furniture, and lighting. At the center of the brand is a distinctive wood-grained “W” logo with the shape of a tree cut out of its center — a subtle nod to nature and the materials that define their craft. The creative direction highlighted the natural beauty and craftsmanship of their work, blending elegance with a modern edge.